How to Promote a Healthy Lifestyle
The healthcare industry is growing at a rapid rate with an ever-growing and aging population.
For those in the industry, the message and goals are the same, promoting a healthy lifestyle through healthy living.
The best way to get your message across in the healthcare industry is through branded promotional items.
Promotional products work great for when raising awareness about a health-related event or topic. They are perfect for when showing interest in your patients or clientele.
Branded items that your patients or customers can see and use every day will be a constant reminder of your message.
Promotional Healthcare Items Have a Large Audience
Those in the healthcare industry are not the only ones promoting a healthy lifestyle.
Those in the industry use promotional products for branding but they can also be used by a wider variety of audiences.
Buying healthcare items with your logo on them is a great way of branding and getting your message across.
- Private Practices
- Psychiatric Centers
- Rehabilitation Facilities Camps
- Clinics
- Family & Specialty Doctors’ Offices or Health Groups
- Health Awareness Organizations
- Hospitals
- Medical Supply Companies
- Nursing Homes
- Pharmaceutical Companies
- Schools
- …and more
How Can My Business Promote Healthy Living?
Promoting at the Business Office: Doctor’s offices, private practices, and health groups can hand products out directly to patients visiting.
Every time I go to the dentist they give me a branded toothbrush.
Educational materials like euro fit banners are helpful to keep at the front of the office for patients to read through as they wait for their appointment.
Items to help encourage a healthy lifestyle are another great idea, ones they can take home.
Choose items your customers can use; notebooks to help them track eating and exercise habits or reusable water bottles to remind them to drink plenty of water.
Promoting While Out & About:
Health awareness events such as breast cancer walks are also a great opportunity to market your brand. You can use tents, tablecloths, banners and more promote your message of living a healthy lifestyle.
For outdoor events, items like sunscreen and sunglasses are ideal. Other events are better suited for personal health giveaways like antibacterial items, bath and body products.
Promote On the Road
Pharmaceutical and medical supply companies often send representatives to the places they do business with. They visit hospitals, facilities, and other private offices.
Bringing along promotional materials that medical professionals will find useful is a great way to get your foot in the door.
You will be promoting yourself as their problem solver the next time they need to order your products.
Items like banners, pens, and clipboards are great for medical professionals.
Promoting Closer to Home
Promoting to Patient Visitors: Medical facilities like hospitals, rehab centers, nursing homes, psychiatric centers, and more often gift promotional healthcare items to patient visitors as well.
Visiting friends and family members will appreciate the gift and sentiment. Items that help lift peoples’ spirits like teddy bears and medical stress balls are ideal.
You can also gift patients with care packages including branded medicine boxes, first aid kits, and educational materials.
Promoting With The Family: Schools and camps that care for children can promote themselves directly to parents.
By sending the kids home with promotional products they can easily send any message to the parents.
Products like personal thermometers, health and safety kits and first aid kits are among many items that any family can appreciate and use.
Antibacterial items and sunscreen may also be of great use.
What Items Should I Use to Promote?
When promoting you should use items that fit your target audience’s needs and interests. You will want to consider age as well as the intended use of the item or products.
When promoting a healthy lifestyle you can be broad or very targeted in your approach to choosing giveaways.
Keep in mind that the most important factor in choosing any promotional items is its usefulness. Finding something that the recipient can get regular use out of will be key.
If you’re still unsure what the best choice would be for your organization, call us at 1-833-420-5646.
Our promotional professionals have years of experience and can help you narrow down the options.
We will help you find the right promo item that best suits your individual branding needs.
